To me, “Boroume” is the best example of what personal initiative can accomplish. And, very surprisingly, the video which ARTE made about it references a number of other, similiar non-profit aid initiatives which are being undertaken in Greece. Below are a couple of articles about “Boroume”:
I had an interesting experience when I opened the website of ‘Pharmaten’, the pharmaceutical company. I quickly double-checked the location of the company. Was that really a company in Greece? In a country about which one has heard nothing but the worst in the last few years?
Browsing through the website of ‘Pharmaten’, I couldn’t help wondering why there wouldn’t be more publishing about companies like that. I kept wondering how many other companies like ‘Pharmaten’ might exist in Greece. Or, even more importantly, how man new companies like ‘Pharmaten’ could be founded in Greece so that economic growth is generated and employment is facilitated?
The Kennedy’s used the following slogan in their political campaigns: “Many people look at things as they are and they ask ‘why’? I like to dream of things how they could be and I ask ‘why not’?”
Or as Barack Obama continued to exclaim during his first campaign: “Yes, we can!”
Or as Boroume says in their company’s name: “Boroume!”